Hong Leong Assurance is Malaysia’s largest local insurer, guided by its brand promise, “Your Life is Our Passion.” Built on strong brand values inspired by everyday real-life experiences, the company focuses on understanding what truly matters to its customers. By staying connected through shared values, Hong Leong Assurance aims to be a trusted and caring partner supporting you, protecting your future, and helping you build a lasting legacy. In collaboration with Packlyft, Hong Leong Assurance has also developed customized packaging solutions, including paper bags.